Welcome back to another episode of Born For The Trades! Today, Mandeep sits down with Brigham Dickinson, the president of Power Selling Pros and the visionary behind the Power Certification Program. If you’re a contractor or even thinking about stepping into the trade industry, this episode is a must-listen. Brigham has worked tirelessly since 2009 to revolutionize call-handling in the home service industry. He’s taken businesses in the U.S., Canada, and Australia to new heights, ensuring that their teams can consistently book 85% of incoming calls while turning each conversation into a “wow” moment for customers.
In this episode, we’ll dive into what makes Brigham’s Power Certification Program a game-changer. Unlike traditional call-center training programs, Power Selling Pros offers a unique approach, designed specifically for the challenges and nuances of the trades industry. Brigham explains how his system of coaching, accountability, and real-world training helps contractors get real results—making sure every call is a business opportunity that can’t be missed.
You’ll also hear about Brigham’s journey to building Power Selling Pros. From his early days to expanding internationally, he’s faced unique challenges in each region. Whether it’s understanding the cultural differences in customer expectations or adapting to various call-handling dynamics in different countries, Brigham shares the strategies that have helped him refine his training programs across the globe.
And, of course, we couldn’t leave out the most important part—how Brigham’s program guarantees such a high booking rate. He’ll take you behind the scenes of his proven method, explaining how call handlers are trained to exceed expectations consistently. One of the most valuable lessons? Understanding and correcting the most common mistakes call handlers make when speaking with customers. If you’ve ever wondered what separates a good phone call from a great one, this episode will give you the answer.
Tune in and learn how to elevate your customer interactions and make every call an opportunity you can’t afford to miss!
